Networking Skills -The Ultimate Blueprint

Ultimate Networking Skills BlueprintBefore social media and the internet, business people met face to face either in one to one meeting or in groups. As a method for generating warm, even hot leads, business networking has long been considered one of the most responsive methods of marketing available to a business owner. Networking offers the business owner the opportunity to make contacts, meet potential customers, and further down the line even secure a sale that might have gone to someone else had they not made that connection. That is why it is important for every business owner to develop their networking skills.

Networking isn’t a holy grail, the secret of which is only revealed at birth to born entrepreneurs (whether or not entrepreneurs are born or made is a whole other debate). Everyone  is gifted with the ability to network effectively. This is because as human beings we are hard wired for relationships. We are social animals and making connections and building relationship is what has helped us become the dominant species on this planet. To network effectively it takes effort from you.

This book is a great point of reference to take as your starting point to develop your networking skills and be an effective networker. It is designed to re-awaken the true networker in you so that you:-

  1. find it easy and relaxing to network and
  2. benefit from the fruits of your talents by becoming the kind of person people naturally want to do business with.

It is a FACT, in business people buy people first then products and services. Even when it appears that there are no visible individuals representing the company, successful brands have personalities that customers identify with through a subconscious personification.

This means that the fundamental element of successful networking is YOU. Getting you “right” is more than being able to say the right things or nod in the right places.

If the number one reason why people are unsuccessful at business networking is because they think it is all about them, ie they do more talking than listening, the number two reason is that they think it is all about the sale. Thinking that networking is only about making a contact that is either going to buy from your or refer you to someone who is going to buy from you is the road to failure.

The final building block of successful business networking happens post meeting. All your hard work could be undone if you:

  1. fail to follow up and
  2. waste the opportunity by being unprepared or even reverting to old habits when you meet your new connection in a one to one follow up meeting.

Develop your networking skills

The Ultimate Networking Blueprint is the most comprehensive guide for improving your networking skills and becoming a successful expert networker  you will find. Based on Jackie Groundsell – The Business Connector’s more than 10 years experience of running the leading networking organisation for business women, 1230 The Women’s Company and connecting 1000s of businesses in profitable partnerships; the value of which is estimated at over £30 million. This book gives you step by step instructions on:

  • How to build your confidence, communication skills and charisma (yes you can learn how to be a charismatic person who attracts people to them like bees to honey).
  • How to identify the most productive meetings to attend for your business
  • How to maximise your time both at, before and after networking events
  • How to prepare for one to one follow up meetings so you build mutually beneficial, lasting relationships with new connections
  • How to make that all important great first impression

There are also useful templates and step by step instructions for improving your networking skills. Such as a template for planning and scheduling your events and a guide for developing an effective one minute presentation so you are never lost for how to introduce yourself or describe what you offer.

All this and much, much more information on developing your networking skills is available for you to download completely FREE. Yes Free, it’s our gift to you for your interest in the 1230 Business School.

To get your free copy enter your details in the box on the right. 


About Jackie Groundsell

Jackie, otherwise known as The Connector because of her amazing ability to not only connect the dots to help you build a bigger picture for your business but also because she quite literally thinks in terms of connections. She always knows someone she can introduce you to that will help you move closer to achieving your goals. Her little black book is littered with influential people across all walks of life.


  1. I agree. People do business with people.

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